Firms decide how much to spend on product development and marketing by A spendin

Question

Firms decide how much to spend on product development and marketing by
A spending the same amount as they did in previous years
B balancing the cost and the benefit of product development and marketing
C ensuring that the marginal cost of product development and marketing is less than or equal to the marginal cost of producing good or service
D determining what it will take to eliminate capacity
E spending the historical average of 1/4 of total production cost Firms decide how much to spend on product development and marketing by
A spending the same amount as they did in previous years
B balancing the cost and the benefit of product development and marketing
C ensuring that the marginal cost of product development and marketing is less than or equal to the marginal cost of producing good or service
D determining what it will take to eliminate capacity
E spending the historical average of 1/4 of total production cost
A spending the same amount as they did in previous years
B balancing the cost and the benefit of product development and marketing
C ensuring that the marginal cost of product development and marketing is less than or equal to the marginal cost of producing good or service
D determining what it will take to eliminate capacity
E spending the historical average of 1/4 of total production cost

Explanation / Answer

B balancing the cost and the benefit of product development and marketing

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