When the first Pizza Hut opened its doors back in 1958, it offered consumers one
ID: 1105476 • Letter: W
Question
When the first Pizza Hut opened its doors back in 1958, it offered consumers one style of pizza: its Original Thin Crust Pizza. Since its modest beginnings, Pizza Hut has established itself as the leader of the $25 billion pizza industry. Today, Pizza Hut offers six styles of pizza, including Pan Pizza, Stuffed Crust Pizza, and its Hand-Tossed Style. Pizza Hut's strategy of rolling out new pizza offerings over time is consistent with the company competing in what type of market?
a.pure competition
b.monopoly
c.oligopoly
d.monopolistic competition
Explanation / Answer
Ans: monopolistic competition
Explanation:
Here, the Pizza Hut competes in a monopolistically competitive market in which there are large number of sellers selling differentiated pizza in the market.
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