Purchasing trends by demographics. Trace the baby boom generation (people born b
ID: 1110863 • Letter: P
Question
Purchasing trends by demographics. Trace the baby boom generation (people born between 1946 and 1964) through the year 2035. Graphically show what kinds of goods and services baby boomers will need as they move from today towards that date. Let's say you chose a person born in 1964, whatbstage of life is this? Where might this person be in the family cycle? What sort of products and services would he buy and use now? In 5 years? Ten years? 15 years? Purchasing trends by demographics. Trace the baby boom generation (people born between 1946 and 1964) through the year 2035. Graphically show what kinds of goods and services baby boomers will need as they move from today towards that date. Let's say you chose a person born in 1964, whatbstage of life is this? Where might this person be in the family cycle? What sort of products and services would he buy and use now? In 5 years? Ten years? 15 years?Explanation / Answer
A person born in 1964 would be of 71 year old. This would old age of all baby boomers. And probably not be the head of family.
At this stage of life, people tend to choose products like healthcare services, pension plans, retirement plans, recreation activities, home nursing, etc.
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