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QUESTION 14 An example of broad cost leadership includes companies like Wai Mart

ID: 1149500 • Letter: Q

Question

QUESTION 14 An example of broad cost leadership includes companies like Wai Mart or McDonalds that tr t reach a large market segment by keping costs lower than their competitors O True O False QUESTION 15 What is enterprise resource planning (ERP)? O a The analysis and redesign of workflow within and between enterprises O b Integrates all departments and functions throughout an organization into a single IT system O c. A standardized set of activities that accomplish a specific task, such as processing a customer's order Od None of the above

Explanation / Answer

14. True. Under cost leadership, the producer keeps the cost lowe than competitors and hence capture larger market share and profits.

15. b.

Erp is a system through which a company integrates and manages it's all parts.

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