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3. Karen runs a print shop that makes posters for large compa nies. It is a very

ID: 1162454 • Letter: 3

Question

3. Karen runs a print shop that makes posters for large compa nies. It is a very competitive business. The market price is currently SI per poster. She has fixed costs of $250. Her variable costs are $1,000 for the first thousand posters, $800 for the second thousand, and then $750 for each additional thousand posters. What is her AFC per poster (not per thousand!) if she prints 1,000 posters? 2,000? 10,000? What is her ATC per poster if she prints 1,000? 2,000? 10,000? If the market price fell to 70 cents per poster, would there be any output level at which Karen would not shut down pro- duction immediately? LO10.5

Explanation / Answer

1)

Quantity

AFC

1000

250/1000 = 0.25

2000

250/2000 = 0.125

10,000

250/10000 = 0.025

2)

Quantity

AFC

AVC

ATC

1000

250/1000 = 0.25

1000/1000 = 1

0.25+1 = 1.25

2000

250/2000 = 0.125

1800/2000 = 0.90

0.125+0.9 = 1.025

10,000

250/10000 = 0.025

7800/10000 = 0.78

0.025+0.78 = 0.805

?

3)

No, Karen would shut down immediately when the price per poster declines to 70 cents as the AVC is higher than this price at all levels. When the market price decreases to 0.70 per poster there would not be any output level at which Karen would not shut down production immediately. Because as we computed above the AVC per poster is 0.78 for more than 2000 poster Karen will shut down if the price declines to 0.70.

Quantity

AFC

1000

250/1000 = 0.25

2000

250/2000 = 0.125

10,000

250/10000 = 0.025

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