The Influences of Culture and Gender on Negotiations Discuss the following state

Question

The Influences of Culture and Gender on Negotiations

Discuss the following statements. Assume the role of one of the five parties in the GLOBE Project Study case as you form your answers:

Explain why in Cross-Cultural Negotiations, the heuristic of availability is a culturally significant bias in a negotiation to sell a computer in a highly feminine society.

Discuss the differences between promotion focus, prevention focus and shadow negotiation, and which type is a negotiator from a collectivist society more likely to have, and why?

Explanation / Answer

Subject here is very important Selling computer to highly faminine society :

The strategy to sell computers to people in highly faminine society is very different from selling it to male dominant society

We wil first be confronted by people or even women who in general love design and style over performance, This does not mean they do not like performance, It is just that in feminine society design plays no.1 Role.

Next the colors of the computer also plays very important role, A great colorful computer is likely to sell better in this society than a black plane colored one

In collective soceity women actually adopted using male designs, but in feminist society certainly they will ask for more share.

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