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The following table provides information about Sarah\'s Doughnut Shoppe, a small

ID: 1213468 • Letter: T

Question

The following table provides information about Sarah's Doughnut Shoppe, a small firm operating in a perfectly competitive industry. Use this information to answer this set of questions. What is the market price for a doughnut? Calculate Sarah's Doughnut Shoppe's marginal cost and marginal revenue for each level of output. Fill in those columns in the table. What is the profit-maximizing criterion for a price-taking firm to choose its level pf output? At what level of output does Sarah's Doughnut Shoppe maximize its profits? Fill in the profit column of the table. How does this information confirm your answer to part b? In each of the following situations, do you think the industry described will be perfectly competitive or not? Explain your answer.

Explanation / Answer

Quantity of

Doughnuts

Total

Revenue

Total

Cost

Marginal

Cost

Marginal

Revenue

Profit

100

$200

$250

-$50

$1.10

$2

200

   400

360

40

1.70

2

300

   600

530

70

1.95

2

400

   800

725

75

2.25

2

500

1,000

950

50

At the profit-maximizing level of output, MR = MC (or very close to it). Because marginal revenue is also the price of a doughnut, marginal cost is the price of a doughnut. When MR = MC, the addition to total revenue selling an additional unit of the good is the addition to total cost from producing an additional unit of the good. When MR < MC, fewer units of the good should be produced and sold in order to profit maximize.

According to the table, Sarah’s Doughnut Shoppe maximizes its profits when it produces 400 doughnuts.

C.

Quantity of doughnuts

Total revenue

Total cost

Profit

100

$200

$250

-$50

200

400

360

40

300

600

530

70

400

800

725

75

500

1,000

950

50

Quantity of

Doughnuts

Total

Revenue

Total

Cost

Marginal

Cost

Marginal

Revenue

Profit

100

$200

$250

-$50

$1.10

$2

200

   400

360

40

1.70

2

300

   600

530

70

1.95

2

400

   800

725

75

2.25

2

500

1,000

950

50

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