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Two stores that compete for most of the market in a town must choose their adver

ID: 1223039 • Letter: T

Question

Two stores that compete for most of the market in a town must choose their advertising levels simultaneously. The following payoff table facing the two firms, smith’s and Dale’s, shows the weekly profit outcomes for the various advertising decision combinations. Use this payoff table to answer the following 2 questions .

Dale’s advertising level

High

Low

Smith’s

advertising level

High

A

$11,000, $6,000

B

$8,000, $7,000

Low

C

$9000, 7,000

D

$7,000, $8,000

Smith’s:

a.has a dominant strategy: choose a high level of advertising.

b.has a dominant strategy: choose a low level of advertising.

c.has a dominated strategy: choose a high level of advertising.

d.has a dominated strategy: choose a low level of advertising.

e.both b and c.

f.both a and d.

Dale’s advertising level

High

Low

Smith’s

advertising level

High

A

$11,000, $6,000

B

$8,000, $7,000

Low

C

$9000, 7,000

D

$7,000, $8,000

Explanation / Answer

We know that Dominant strategy means that the strategy of players best move to make regardless of what the opponant do. Also this is a optimal strategy.

Here the Dominant strategy is :

Chhose high level of advertising

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