Channels need to be reviewed for possible modification for all the situations be
ID: 129453 • Letter: C
Question
Channels need to be reviewed for possible modification for all the situations below except which of the following:
Question 15 options:
consumer buying patterns change
new competition enters the market
the product changes stages in the product life cycle (PLC)
the distribution system is not working as planned
when channel integration occurs
Save
consumer buying patterns change
new competition enters the market
the product changes stages in the product life cycle (PLC)
the distribution system is not working as planned
when channel integration occurs
Explanation / Answer
The answer is the last option. Channels need to be reviewed for possible modification for all the situations below except when channel integration occurs. This is because the process essentially involves combining efforts across different customer channels (such as television, internet etc.) for which a review is not required.
Related Questions
drjack9650@gmail.com
Navigate
Integrity-first tutoring: explanations and feedback only — we do not complete graded work. Learn more.