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Roxie Company has 17,500 units of its sole product that it produced last year at

ID: 2360518 • Letter: R

Question

Roxie Company has 17,500 units of its sole product that it produced last year at a cost of $45 each. This year's model is superior to last year's and the 17,500 units cannot be sold for their regular selling price of $80 each. Roxie has two alternatives for these items: (1) they can be sold to a wholesaler for $35 each, or (2) they can be reworked at a total cost of $450,000 and then sold for $60 each. The company has enough idle capacity to rework these items without affecting any new production. Which choice would increase the company's profits the most?

Explanation / Answer

selling at $ 35 each would give, 35*17,500= $ 612,500

reworked items would give, (60*17,500)-450,000=$ 600,000

hence selling in wholesale is a better idea, it will give more profit of $ 12,500