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RYT (aka RotYourTeeth) Candy Company sells lollipops. Last year the company sold

ID: 2456576 • Letter: R

Question

RYT (aka RotYourTeeth) Candy Company sells lollipops.

Last year the company sold 10,000,000 lollipops for $1,000,000.

The Variable Costs were $350,000 and the Net Profits were $100,000

Administration has directed management to double profits in the next year.

DETERMINE whether RYT should discontinue a product line to increase profitability.

RYT has been evaluating its various product lines and is specifically analyzing one location that produces three flavors: Cherry, Lemon, and Blueberry.   Further analysis indicates that 20% of COGS is variable and 30% of Selling and Admin expenses are variable.  

Given the following data for the month of September, RYT is considering discontinuing the Blueberry flavor. What would you advise? Support your position.

Cherry

Lemon

Blueberry

Sales

$18,000

$26,000

$9,000

COGS

7,000

12,000

4,000

Gross Profit

11,000

14,000

5,000

Selling and Admin Exp

7,000

8,000

6,000

Net Income

4,000

6,000

(1,000)

Cherry

Lemon

Blueberry

Sales

$18,000

$26,000

$9,000

COGS

7,000

12,000

4,000

Gross Profit

11,000

14,000

5,000

Selling and Admin Exp

7,000

8,000

6,000

Net Income

4,000

6,000

(1,000)

Explanation / Answer

Statement showing computations Particulars Cherry Lemon Blueberry Total Sales                18,000.00          26,000.00                   9,000.00            53,000.00 Variable Costs :   Variable COGS                   1,400.00            2,400.00                       800.00              4,600.00 Variable selling and admin                   2,100.00            2,400.00                   1,800.00              6,300.00 Total Variable Costs                   3,500.00            4,800.00                   2,600.00            10,900.00 Contribution = Sales - VC                14,500.00          21,200.00                   6,400.00            42,100.00 Fixed Costs :   Fixed COGS                   5,600.00            9,600.00                   3,200.00            18,400.00 Fixed selling and admin                   4,900.00            5,600.00                   4,200.00            14,700.00 Total Fixed Costs                10,500.00          15,200.00                   7,400.00            33,100.00 Net Income(Cont - FC)                   4,000.00            6,000.00                 (1,000.00)              9,000.00 Statement showing computations if blueberry is discontinued Particulars Cherry Lemon Blueberry Total Sales                18,000.00          26,000.00            44,000.00 Variable Costs :   Variable COGS                   1,400.00            2,400.00              3,800.00 Variable selling and admin                   2,100.00            2,400.00              4,500.00 Total Variable Costs                   3,500.00            4,800.00              8,300.00 Contribution = Sales - VC                14,500.00          21,200.00            35,700.00 Fixed Costs :   Fixed COGS                   5,600.00            9,600.00            18,400.00 Fixed selling and admin                   4,900.00            5,600.00            14,700.00 Total Fixed Costs                10,500.00          15,200.00                   7,400.00            33,100.00 Net Income(Cont - FC)                   4,000.00            6,000.00                 (1,000.00)              2,600.00 It should not discontinue since net profit will decrease as Blue berry has positive Contribution Income will decrease b 6400 (9000-2600)