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Atlas Steel Company produces three grades of steel: high, good,and regular grade

ID: 2457908 • Letter: A

Question

Atlas Steel Company produces three grades of steel: high, good,and regular grade. Each of these products (grades) has highdemand in the market, and Atlas is able to sell as much as it canproduce of all three. The furnace operation is a bottleneck inthe process and is running at 100% of capacity. Atlas wants toimprove steel operation profitability. The variable conversioncost is $6 per process hour. The fixed cost is$1,530,000. In addition, the cost analyst was able todetermine the following information about the three products:

                                                           HighGrade                GoodGrade               Regular Grade

Budgeted unitsproduced                  6,000                          6,000                          6,000

Total process hours perunit               15                               15                               12

Furnace hours perunit                       5                                 3                                 2

Unit sellingprice                                $375                           $350                           $320

Direct materials cost perunit             $160                           $140                           $130

The furnace operation is part of the total process for each ofthese three products. Thus, for example, 5 of the 15 hoursrequired to process High Grade steel are associated with thefurnace.

Instructions:

Note: 1. High Grade is $125

Explanation / Answer

Unit contribution Margin Highgrade                                         Goodgrade                                        Regular grade Sales price       375                            Salesprice           350                       Salesprice               320 -DM 160                                           - DM 140                                         - DM   130 DL     90         250                              DL    90                                           DL    72               202 (15*6)                                                  (15*6)               230                          (12 *6) CM                 125                                   CM             120                                   CM               118 Part 2 - not sure how to do. Part -3 Regular grade profitability CM x 100 SP 118 x 100 320 = 36.875 % The management wishes to improve profitability on the other two asthe same relative profit of this one. So, 1. For high grade Selling price - variable costs = 0.36875 S    S - 250 = 0.36875 S Solve the equation, S-0.36875S = 250    S = 250 / .6125 selling price is $ 408.00 2. For good grade S - 0.36875 = 230 S = 230 / .6125    = $ 375.51