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Sammamish Brick, Inc., manufactures bricks using clay deposits on the company’s

ID: 2478494 • Letter: S

Question

Sammamish Brick, Inc., manufactures bricks using clay deposits on the company’s property. Raw clays are blended and then extruded into molds to form unfired bricks. The unfired bricks are then stacked onto movable metal platforms and rolled into the kiln where they are fired until dry. The dried bricks are then packaged and shipped to retail outlets and contractors. The bottleneck in the production process is the kiln, which is available for 2,000 hours per year. Data concerning the company’s four main products appear below. Products are sold by the pallet.

      


        

         

What would be the total contribution margin for the production plan you have proposed?

      

The kiln could be operated for more than 2,000 hours per year by running it after normal working hours. Up to how much per hour should the company be willing to pay in overtime wages, energy costs, and other incremental costs to operate the kiln additional hours?

       

The company is considering introducing a new product, glazed Venetian bricks, whose variable cost would be $820 per pallet and that would require 10 hours in the kiln per pallet. What is the minimum acceptable selling price for this new product?

       

Salespersons are currently paid a commission of 5% of gross revenues. Will this motivate the salespersons to make the right choices concerning which products to sell most aggressively?

Sammamish Brick, Inc., manufactures bricks using clay deposits on the company’s property. Raw clays are blended and then extruded into molds to form unfired bricks. The unfired bricks are then stacked onto movable metal platforms and rolled into the kiln where they are fired until dry. The dried bricks are then packaged and shipped to retail outlets and contractors. The bottleneck in the production process is the kiln, which is available for 2,000 hours per year. Data concerning the company’s four main products appear below. Products are sold by the pallet.

Explanation / Answer

1a)Total hours required to satisfy would be 2600 hours.

Product

Demand

Hours required per plate

Total hours required

Traditional Brick

90

8

720

Textured Facing

110

8

880

Cinder Block

100

4

400

Roman Brick

120

5

600

2600

1b) there are only 2000 hours available and required hours are 2600. Therefore there is insufficient capacity.

2a) Profitability Index would be contribution margin per plate divided by Hours required per plate.

Product

Traditional Brick

Textured Facing

Cinder Block

Roman Brick

Contribution margin per pallet

472

632

376

440

(/) Hours required per plate

8

8

4

5

Profitability Index

59

79

94

88

2b)

We can rank based on the profitability index.

Rank 1: Cinder block

Rank 2: Roman Bricks

Rank 3: Textured Facing

Rank 4: Traditional Brick

Description

Hours Available

Total hours available

2000

Cinder blocks produced (100x4)

-400

Balance hours

1600

Roman bricks produced (120 x5)

-600

Balance hours

1000

Texured facing ( 110 x8)

-880

Hours available for Traditional bricks

120

No. of traditional bricks produced= Hours available for traditional bricks/ hours per plate

                                                                = 120/8

                                                                = 15 plates.

Hence production plan is:

Product

Traditional Brick

Textured Facing

Cinder Block

Roman Brick

No. of plates

15

110

100

120

Product

Demand

Hours required per plate

Total hours required

Traditional Brick

90

8

720

Textured Facing

110

8

880

Cinder Block

100

4

400

Roman Brick

120

5

600

2600

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