Which one of the following actions is unlikely to help boost a company\'s market
ID: 2644851 • Letter: W
Question
Which one of the following actions is unlikely to help boost a company's market share of multi-featured camera sales in whatever geographic region its market share is lowest?
a.Increasing the P/Q rating of the multi-featured cameras the company offers for sale in that region
b.Reducing the price the company charges for its multi-featured cameras in that region
c.Increasing the amount of tech support the company provides to camera buyers in that region
d.Using environmentally friendly camera components and recycled materials for manuals and packaging for the company's multi-featured cameras
e.Increasing the number of models of multi-featured cameras to 5
Explanation / Answer
Buyers of multi-featured cameras are comparatively less sensitive than buyers of entry-level digital cameras. The buyers of multi-featured cameras are much more performance and picture quality centric. Hence, reducing the price of multi-featured cameras will not help the company to grow its market share.
Thus, the correct answer is option b.
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