24. How might low inflation affect McDonald\'s? McDonald\'s will pay higher pric

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24. How might low inflation affect McDonald's? McDonald's will pay higher prices for supplies and will charge customers more for its products. McDonald's will pay relatively constant prices for supplies and will charge customers more for its products. McDonald's will pay higher prices for supplies, but will be unable to increase the price paid by customers. McDonald's will pay relatively constant prices for supplies, but will be unable to increase the price paid by customers. McDonald's will pay much higher prices for supplies and will charge customers more for its products. 25. A __________ balance of trade results when a country exports more than it imports. positive beneficial depressed nominal negative
26. Which of the following best describes viral marketing? The strategy of paying suppliers and distributors to perform certain business processes or to provide needed materials and resources. The strategy of owning the means by which an organization produces goods or services. The strategy of using the Internet and word-of-mouth marketing to spread product information. Any activity that adds value to some input by transforming it into an output for an internal or external customer. An approach by which firms move away from department-oriented organization and toward process-oriented team structures that cut across old departmental boundaries. 27. Unlike traditional emergency management procedures, __________ stresses internal self-reliance in planning for and preparing responses to disruptions in an organization's external environment. outsourcing vertical enterprise management disruption management core 28. ___________ uses games, contests, chat rooms, and bulletin boards to encourage potential customers to try out products and tell other people about them. Vertical integration Viral marketing Business process management Enterprise planning Relationship marketing
How might low inflation affect McDonald's? A __________ balance of trade results when a country exports more than it imports. Which of the following best describes viral marketing? Unlike traditional emergency management procedures, __________ stresses internal self-reliance in planning for and preparing responses to disruptions in an organization's external environment. ___________ uses games, contests, chat rooms, and bulletin boards to encourage potential customers to try out products and tell other people about them.

Explanation / Answer

McDonald's will pay higher prices for supplies, but will be unable to increase the price paid by customers.

positive

Any activity that adds value to some input by transforming it into an output for an internal or external customer.

core

Viral marketing

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