using a strange name for your brand is always preferable to a less strange name.
ID: 2746822 • Letter: U
Question
using a strange name for your brand is always preferable to a less strange name. True False
One of the principal inventory carrying costs is the cost of interest to pay for the loans used to purchase merchandise. True False
There are typically 5 forces that put pressure on your pricing decision, and costs of goods and marketing usually put pressure to lower the price. True False
In a direct to consumer channel of distribution, the price to the consumer is typically higher. True False
In Just in Time Inventory, you want to have as many suppliers as possible competing for your business, so you can reduce your costs. True False
Fixed and variable costs will both determine when you reach the breakeven point. True False
Competitive marketing is one of the principal reasons why you have to increase your prices. True False
Angel Investors are typically wealthy individuals who want to invest at a very early stage of a company. True False
Angel Investors typically invest millions while Venture Capitalists invest hundreds of thousands. True False
Price is the only of the 5 Ps that allows you to reduce your expenses. True False
Explanation / Answer
Using a strange name for your brand is always preferable to a less strange name. True /False
True
When choosing a business name you can choice between the two:
First, You can choose the name which is exactly the same as business.
Second, You can choose name exactly opposite or strange which has nothing to do with the business products. Such as Kodak, amazon etc
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