Review the Inquirer to determine Chester’s current strategy. Where will they see

Question

Review the Inquirer to determine Chester’s current strategy. Where will they seek a competitive advantage? From the following list, select the top five sources of competitive advantage that Chester would be most likely to pursue.

Select 5:

   Increase demand through TQM initiatives Offer attractive credit terms Seek excellent product designs, high awareness, and high accessibility Add additional products Seek the lowest price in their target market while maintaining a competitive contribution margin Accept lower plant utilization and higher capacities to insure sufficient capacity is available to meet demand Reduce labor costs through training and recruitment Seek high automation levels Seek high plant utilization, even if it risks occasional small stockouts Reduce cost of goods through TQM initiatives

Explanation / Answer

Offer attractive credit terms

Seek excellent product designs, high awareness, and high accessibility

Seek high automation levels

Seek high plant utilization, even if it risks occasional small stockouts
Reduce cost of goods through TQM initiatives

Seek high automation levels

Seek high plant utilization, even if it risks occasional small stockouts
Reduce cost of goods through TQM initiatives

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