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A used car dealership can hire both college graduates and non-college graduates.

ID: 2800249 • Letter: A

Question

A used car dealership can hire both college graduates and non-college graduates. The average number of cars it sells per hour is equal to q = 10 - 10*exp(-0.017c - 0.011n - 1.19), where q is the number of cars sold, c is the number of college graduates working during one hour, and n is the number of non-college graduates working during one hour. The dealership pays college graduates $35/hour and non-college graduates $11/hour. The dealership wishes to maximize its average profit during an hour. We assume that each car is sold for $29,000, and the variable cost (without considering the cost of labor) is $28,000 per car. If the dealership employs n = 8 non-college graduates each hour, how many college graduates should the dealership employ during one hour? Your answer can be a decimal to represent that an individual can work for a fraction of an hour.

Explanation / Answer

This question is based on concepts of calculus.

q = 10 - 10*exp(-0.017c - 0.011n - 1.19)

Revenue per hours = $29000* [10 - 10*exp(-0.017c - 0.011n - 1.19)]

Cost per hour = $28000 * [10 - 10*exp(-0.017c - 0.011n - 1.19)] + 35c + 11n

Profit per hour = Revenue per hour - Cost per hour = $1000 * [10 - 10*exp(-0.017c - 0.011n - 1.19)] -35c -11n

Given n= 8, find c such that profit is maximized

Profit per hour P = $1000 * [10 - 10*exp(-0.017c - 0.011*8 - 1.19)] -35c -11*8

= $1000 * [10 - 10*exp(-0.017c - 0.088 - 1.19)] -35c -88

= $10000-$88 - 10000 *exp(-0.017c - 1.278) -35c

= $9912 - 10000 *exp(-0.017c) * e(- 1.278)] -35c

= = $9912 - 2785.94 *exp(-0.017c) -35c

For maximum profit dP/dc = 0

differentiating above function, we get

dP/dc = 0- 2785.94 *(-0.017) * exp(-0.017c) - 35 = 0

47.36 * exp(-0.017c) = 35

exp(-0.017c) = 0.739005

taking ln on both sides (ln e^a = a

-0.017c = -0.30245

c = 17.79

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