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A computer software company conducted a telephone survey asking its customers ho

ID: 3203848 • Letter: A

Question

A computer software company conducted a telephone survey asking its customers how the software could be improved Assume the survey was conducted by asking the questions below Each of the questions defines a variable of interest to the company Classify the data generated for each variable as quantitative or qualitative Justify your classification Complete parts a. and b. below Is the variable of interest defined by the question "How many hours per week do you use our software?" quantitative or qualitative? The variable of interest is qualitative because the frequency with which the software is used is grouped into categories which cannot be measured on a natural numerical scale The variable of interest is qualitative because the answer to the question uses categories such as "often" and "rarely, " which cannot be measured on a natural numerical scale The variable of interest is quantitative because the hours in a week can be measured on a natural numerical scale such that hours on Monday come before hours on Tuesday The variable of interest is quantitative because the number of hours the software is used is a quantity that can be measured on a natural numerical scale b. Is the variable of interest defined by the question "For how many years have you been using our software?" quantitative or qualitative? The variable of interest is quantitative because answers like "frequently" and 'rarely" can be measured on a natural numerical scale the variable of interest is quantitative because years can be measured on a natural numerical scale the variable of interest is qualitative because numbers of years can be measured on a natural numerical scale The variable of interest is qualitative because answers like "frequently" and "rarely" cannot be measured on a natural numerical scale

Explanation / Answer

a)

C. Because hours per week is numerically measurable. Hence it is quantitative.

b)

B. For the same reason given in part 1

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