A presidential candidate fears he has a problem with women voters. His campaign

Question

A presidential candidate fears he has a problem with women voters. His campaign staff plans to run a poll to assess the situation. They'll randomly sample 250 men and 250 women, asking if they have a favorable impression of the candidate. Obviously, the staff can't know the population proportions, but suppose the candidate has a positive image with 60% of males but with only 54% of females. What difference would you expect the poll to show?

Select one:

a. The proportion of people with a favorable impression of this candidate is 6% higher among males.

b. The proportion of people with a favorable impression of this candidate is 6% higher among females.

Explanation / Answer

Since male popularity of the candidate is 60% and female popularity is 54%, we would expect:

The proportion of people with a favorable impression of this candidate is 6% higher among males.

Option a is correct.

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