Take on the role of a service marketing consultant to the Alabama Tourism Depart

Question

Take on the role of a service marketing consultant to the Alabama Tourism Department with a further focus on developing and marketing an existing but modified tourist place in Tuskegee. Please consider the following issues in relation to the development and marketing of this tourist attraction. - briefly describe the nature of the tourist place and why you are recommending this place for expansion. Your rationale may include favourable factors in the external environment and its marketplace e.g. external environment factors such as tourist, technological; political/legal; cultural or social; geographic; competitive; economic; nature of the market and demand for the tourist location/place i.e. market characteristics such as size of the market; recent growth trends; other distinguishing characteristics of the market. - for the recommended location and your selected place in Tuskegee, discuss how the market for your services within the place can be segmented, and from these segments recommend the target market(s) of your services. Also discuss what different services currently available and how you can improve them. Please also justify why you are

Explanation / Answer

THE TUSKEGEE NATURE HUB

As a service marketing consultant,

Also, catchy phrases can be used to mark a spot in the minds of people.

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