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If customers\' average purchase expenditure is related to satisfaction ratings l

ID: 3321693 • Letter: I

Question

If customers' average purchase expenditure is related to satisfaction ratings linearly given by the equation average(expenditure) = b0 + b1 * satisfaction, which of the following statements is true? A. b1, if significant, is the increase in average expenditure for a one- unit increase in customer satisfaction score B. If b1 is significant, then we can say that consumer satisfaction is negatively correlated with expenditures OC. Customer satisfaction causes average expenditures to increase D. None of the above

Explanation / Answer

Correct answer: option (A)

i.e.
b1, if significnat, is the increase in average expenditure for a one unit increase in customer satisfaction score

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