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Developing Job Descriptions for Red Lobster Red Lobster operates over 670 casual

ID: 333726 • Letter: D

Question

Developing Job Descriptions for Red Lobster

Red Lobster operates over 670 casual-dining seafood restaurants in the US and Canada, employing more than 63,000 people. When Red Lobster developed a new business strategy to focus on value and improve its image, it established a new vision, mission, and goals for the company. The restaurant chain simplified its menu with the highest-quality seafood it could offer at mid-range prices, traded its restaurants’ tropical themes for a crisp, clean look with white-shirt-and-black-pants uniforms for its employees, and added Northeastern coastal imagery to its menu and Web-site. Executing the new mission and differentiation strategy required hiring fun, hospitality-minded people who shared its values.

Although Red Lobster had not had any problem with hiring restaurant managers, the company felt that the managers it hired did not always reflect Red Lobster’s strategy, vision, and values. The company feels that their old job descriptions do not convey the passion and creativity that the new strategy requires from its employees. They want their job descriptions to help bolster recruitment of the kind of managers that will help advance the mission and create restaurant environments where employees feel motivated and customers feel welcome upon entering the establishment and positive about their experience when they leave.

The Charge

You have been hired as a consultant to help Red Lobster recruit management level staff. They have asked you to design an overall strategy that will help create job descriptions to improve the fit between its new management hires and its new business strategy. Job descriptions should help convey the importance of the Restaurant Manager position within the company and also in the restaurant itself. The process you design will help them, later on, develop other restaurant job descriptions for the service-level staff.

Question

• Describe the process you would follow in order to fulfill the charge.

Explanation / Answer

In order to create the Job description that has been asked to create for the organization so that they can start the process of recruitment for the position of restaurant manager, there are various factors that I need to analyze and understand as a consultant. Firstly, I need to understand the job role of a restaurant manager in the organization that is what does a restaurant manager do in the organization. Secondly, the responsibilities that the individuals need to execute in the role, that is the aspects that the individual needs to look after so that the process is in control. Thirdly, the minimum level of education which will be enough to play the role of a restaurant manager. Fourthly, compensation that is being provided to current restaurant managers. Fifthly, the skills and expertise required for the position. Lastly, the experience level required for the position.

I believe that if all the above mentioned information is present then it wont be much of a problem to understand the actual requirements in terms of education level, skill sets required, roles and responsibilities, total years of experience and compensation package and these information are enough to furnish the job description for the role of restaurant manager.