Subway, with more than 20,000 outlets in the U.S., is planning for a new restaur

Question

Subway, with more than 20,000 outlets in the U.S., is planning for a new restaurant in Buffalo, New York. Three locations are being considered. The following table gives the factors for each site. Factor Weight Maitland Baptist Church Northside Mall 0.35 0.25 0.20 0.15 0.05 75 25 65 40 95 70 Costs Traffic density Neighborhood income Zoning laws 40 45 75 20 80 with a total weighted score of (Enter your response rounded to two a) Based on the given information, the best location in Buffalo for Subway to open the new restaurant is (1) decimal places.) with a total weighted score of (Enter your b) If the weights for Space and Traffic density are reversed, the best location in Buffalo for Subway to open the new restaurant will be (2) response rounded to two decimai places.) (1) (2) Northside Mall Baptist Church O Maitland O Northside Mall O Maitland O Baptist Church

Explanation / Answer

a)

we simply multiply the score with the weight provided for factor. and then add them to find the total weighted score.

space: maitland score = 55, weight = 0.35, weighted score = 55*3.5 = 19.25

similarly we calculate all the weighted score for each location and factor as shown above. the table above shows the calculated value and the total weighted score for each location.

baptist church should be the new location, with weighted score of 72.75.

b)

if the weight of space and traffic density reversed the location stays the same at Baptist church with weighted score of 74.25

Factor weight Maitland baptist church Northside mall Space 0.35 19.25 24.5 26.25 costs 0.25 10 20 6.25 traffic density 0.2 9 16 13 neighbourood income 0.15 8.25 11.25 6 zoning laws 0.05 4 1 4.75 Total weighted score 50.5 72.75 56.25

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