Many years ago, Nestle took their infant formula powder to Third World countries
ID: 344001 • Letter: M
Question
Many years ago, Nestle took their infant formula powder to Third World countries where there admittedly are infant deaths due to malnutrition. More recent research has found that the parents were frequently unfamiliar with how to measure, mix, and store the formula. Moreover, the directions were often printed in language that was too complicated to understand. The measurement issue is related to ______________, while the language misunderstandings are related to ______________.
a consumer numeracy; consumer literacyExplanation / Answer
Consumer numeracy would mean ability to use mathematics in everyday life including purchase, use or consumption of a product. The measurement issue as faced by consumers in the third world countries is thus called CONSUMER NUMERACY.
Consumer literacy would involve ability to use knowledge to understand specific communications and messages by consumers in an efficient manner which makes consumer more comfortable with dealing with the relevant situation. In the given case the language misunderstanding is related to consumer literacy since knowledge of the language would have helped the consumer to understand the method of usage of infant formula powder.
Therefore , right answer for the given problem will be “Consumer numeracy, Consumer literacy”
ANSWER : a ) Consumer numeracy, Consumer literacy
ANSWER : a ) Consumer numeracy, Consumer literacy
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