The study that involved participants being shown fake ads depictin g Bugs Bunny

Question

The study that involved participants being shown fake ads depictin g Bugs Bunny at Disney World illustrates how peop O do not pay attention or remember print ads as well as they do filmed ads. O wil lie to get attention even as adults. O actually believe they remember meeting Bugs Bunny in Disney World when the event could not have occurred can remember meeting Bugs Bunny as children but cannot recall meeting the characters as adults, since cartoon characters are more meaningful for children. Save Question 3 (1 point) Try to identify how the current state of affars differs from the desired goal, and then find steps that wll reduce the difference." This advice describes a syllogism heuristic. prototype dimension of the semantic differential

Explanation / Answer

1. Answer: C) actually believe they remember meeting Bugs Bunny in Disney World when the event could not have occurred.

This phenomenon is a memory error referred to as source confusion or unconscious transference. This is also referred to as misattribution of the memory source.

2. Answer: B) heuristic

This is a problem solving approach that employ mental shortcuts to arrive at a decision.

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