58. The Elaboration Likelihood Model predicts responses to persuasive messages b

Question

58. The Elaboration Likelihood Model predicts responses to persuasive messages by distinguishing between a central and peripheral routes to persuasion b. left brain and right brain processing c.simple and elaborate messages d. primary and secondary exposure to information 59. Which speaker is likely to be viewed as the most credible? a An athlete endorsing a hair care product b. A literature professor endorsing a financial management firm c. A professor of water resources speaking on behalf a community lacking safe water d. A celebrity advocating for his most recent film 60. Rules for behavior in social settings, which are usually unwritten or unspoken, are called a. conventional behaviors b. social norms c. codes d. customs 61. Why was the Stanford Prison Study (Haney, Banks,& Zimbardo, 1973) stopped well ahead of schedule? a. Inappropriate behaviors by study participants b. Early completion of the study c. Lack of study design d. Inappropriate behaviors by the principal investigator 62. What did Milgram conclude in applying his research results to the Holocaust? a. People today are raised fundamentally differently from participants in the Holocaust. b. Individual judgment eventually overwhelms authority c. Relatively few people have the resources needed to resist authority. Some cultures are immune to the risk of genocide. 63. What is the definition of social facilitation? a. Reduced motivation and effort shown by individuals working in a group b. A change in attitudes in response to information provided by another person . The change in performance due to the presence of other people d. Immersion of an individual within a group, leading to anonymity 64. The immersion of an individual within a group, leading to anonymity, is called a. social loafing b. groupthink c. deindividuation d. group polarity

Explanation / Answer

58. Answer - A

Elaboration Likelihood Model predicts responses to persuasive messages by distinguishing between the central and peripheral routes to persuasion.

59. Answer - C

A professor of water resources speaking on behalf a community lacking safe water.

60. Answer - B

Social norms are informal rules of behaviour in a society.

61. Answer - A

The participants sarted to take their rules very seriously and inflicted cruelty on each other.

62. Answer - C

Relatively few people have the resources needed to resist authority.

63. Answer - C

The change in performance in the presence of others.

64. Answer - C

Deindividuation is the loss of self awareness in a group.

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