Clearly explain why the respectively selected Mission Statement and Vision State

Question

Clearly explain why the respectively selected Mission Statement and Vision Statement are effective or ineffective.

Marubeni America Corporation

Mission Statement

Marubeni America Corporation’s mission is to identify investment opportunities focused on creating integration opportunities across the Americas, grow our trading activities and to provide expert services and solutions by leveraging Marubeni Group’s resources, expertise, governance and leadership dedicated to the continuous development and growth of Marubeni Group operations both local and abroad. (Marubeni, n.d. para.2)

Vision of Cathay Pacific Airline

Our vision is to be the world’s best airline. Being the best means that we always strive to excel in everything we do. Our dynamic team provides the highest quality service so that our customers are happy they chose Cathay Pacific. (Cathay Pacific Airline, n.d., para. 1)

Explanation / Answer

Mission Statement

This is an example of an effective mission statement because it answers the following question:

The mission statement is quite successful in making people understand the functioning of the organization.

Vision of Cathay Pacific Airline

This is an example of an effective vision statement because it possess the purpose of the organization, the core values that is the people they are working for, value proposed by the organization and the stretgy of the organization that it will follow to make the future better.

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