. Watch the video clip (given under \"Learn More\" feature of this module) entit
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Question
. Watch the video clip (given under "Learn More" feature of this module) entitled "Coca-Cola Green . A) What is the kind of product being promoted in this commercial? Is it a natural or an artificial . B) What are the images being used to promote this product e g. h eybees, butterflies, flowers, . C) What does this commercial of eco-friendly images tell you about commercial advertising in Commercial" and answer the following questions: product? etc)? Are they images of natural origin or artificial things? general and "green commercials" in particular?Explanation / Answer
A) The product that this commercial promote is coke that is sweetened with cane sugar and is blended with extracts of stevia leaves. This product of Coca-Cola is less sweeter than the normal coke sweetened by corn syrup. This is an artificial product as it does not have any natural juice of fruit or vegetables. B) The images that used in this commercial is greenery that includes green pastures, a green background, open space with ample of light, etc. C) The commercials eco-friendly images communicate flow of naturalness, it appropriately conveys the message of going green while promoting the product.As always the Coca-Cola commercials come up the theme of connectedness among people, this ad too was based on the ups and downs of parenthood and ultimate happiness in parenthood, but with plenty of greenery, ample light, open space and a green background.
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