Question 10: Traditional roles are changing in businesses. Why is it critical th

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Question 10: Traditional roles are changing in businesses. Why is it critical that the CIO and the CMO work closely together today in order to facilitate the business transformation that most companies must accomplish to stay competitive? Please use your own words and cite your source. TYPE OUT your response
Question 10: Traditional roles are changing in businesses. Why is it critical that the CIO and the CMO work closely together today in order to facilitate the business transformation that most companies must accomplish to stay competitive? Please use your own words and cite your source. TYPE OUT your response
Question 10: Traditional roles are changing in businesses. Why is it critical that the CIO and the CMO work closely together today in order to facilitate the business transformation that most companies must accomplish to stay competitive? Please use your own words and cite your source. TYPE OUT your response

Explanation / Answer

It is critical that the CIO and the CMO work closely together today in order to facilitate the business transformation that most companies must accomplish to stay competitive because:

Source: Article- Getting the CMO and CIO to work as partners

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