I greatly appreciated for your help. Please address each question in your own wo
ID: 362580 • Letter: I
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I greatly appreciated for your help. Please address each question in your own words.
Assignment: Participate in the Graded Discussion for Chapter 18. Respond to these questions with your comments or offer your own observations. » Do you see any disadvantages to brands participating in social media? How does marketing affect the way you interact with social media? Give specific examples for three platforms As a consumer of mobile marketing, what is your reaction to mobile ads? What are some of the most effective ads? The least? How do they differ? ·Explanation / Answer
1) As per my experience there are no disadvantages to brands participating in social media.Social media are a kind advertisement platform that always boost the market value of brand.
As one survey explain that people's are spending half an hour to one hour on different social media websites.Mostly digital marketing affect while the way we are interacting with social media.Companies are starting to give preference to buyers participation in online marketing. Companies are creating polls and user generated hashtag campaigns , producing appealing podcasts and making video to promote their brands.
As i have seen while using Facebook there are some advertisement showing regarding brand and if you go through that video there are some questions regarding video and you need to tell the answers.
Companies are promoting it's new video through the official Facebook , Twitter and Instagram .
2) Mobile ads are much creative and using mostly celebrity in its video.In mobile marketing only Apple Inc have some products differentiate strategy and company strictly follows it.Mobile market are now a matured market and ads are only influential when company have something different from its competitors.
Apple Inc ads
Samsung
Oppo camera phone .
Basically some phone have special feature so that they are different from others.Some phones have unique design and some phones using unique marketing practices.
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