This Question: 2 pts 23 of 25 (16 com Is each of the following items more likely

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This Question: 2 pts 23 of 25 (16 com Is each of the following items more likely to be the subject of an informational or a persuasive advertisement? For an office copying machine a firm is more likely to use A. informational advertising intended to induce a consumer to try the product. 0 B. persuasive advertising that emphasizes the features of its product. O c. informational advertising that emphasizes the features of its product. O D. a mix of informational and persuasive advertising. E. persuasive advertising intended to induce a consumer to try the product. For an automobile loan a firm is more likely to use A. persuasive advertising intended to induce a consumer to try the product. O B. informational advertising intended to induce a consumer to try the product O C. informational advertising that emphasizes the features of its product O D. a mix of informational and persuasive advertising 0 E, persuasive advertising that emphasizes the features of its product. For a deodorant a firm is more likely to use Click to select your answer OType here to search DELL F2 F3 F4 F5 F6 F7 Esc 2 3 4 5 6 Tab

Explanation / Answer

Persuasive ads focus on emotions, needs, desires, flash to persuade the consumers while ignoring the negatives (except when it is important) endorsed by celebs.

Informational ads focus on informational facts and features involving both positives and negatives instead.

For an office copying machine, a firm is more likely to use
C. informational advertising that emphasizes the features of its product
Office copying machine would not require any special flashy advertisement and will only advertise its features better than the competetion.

For an automobile loan a firm is more likely to use
D. a mix of informational and persuasive advertising
Automobile load would need both the information and the edge to attract the customers from the competition.

For a deodorant, a firm is more likely to use
B. persuasive advertising intended to induce a consumer to try the product
Deodorant usually has a flashy ad to persuade viewers to try the product for once.

For soft drink, a firm is more likely to use
E. persuasive advertising intended to induce a consumer to try the product
Soft drink generally has a flashy advertisement with celebrities endorsing and cool action to persuade viewers .

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