In context to strategic management, search the Fortune “Most Admired Companies”

Question

In context to strategic management, search the Fortune “Most Admired Companies” 2010 and compare that list to the latest one of 2017. (www.fortune.com) Which companies have fallen out of the top 10? Pick one of the companies and investigate why it is no longer on the list. Which companies appeared both in 2010 and 2017? Why? Which companies go to the top 10 list from not even being on the 10 in 2010 list? Pick one of the companies and investigate how it reached the top 10 list. Conduct research on the selected companies. Try to explore what are the company’s opportunities, threats, strengths, and weaknesses? Prepare a 3- to-5 page report of the company. The report should include the following: a. Does the firm have any core competencies? Are any of these distinctive (better than the competition) competencies? Does the firm have any competitive advantage? What is its business model? Provide a SWOT analysis. What is the likely future of this firm if it continues on its current path?

Explanation / Answer

Companies fallen out of the top 10 list in 2017- J&J, P&G, Toyota Motors, Golman Sachs, Walmart, Cocacola

P&G gets nearly 45 percent of its revenue from North America and almost 23 percent from Europe. Nearly 65 percent of its total revenue is from developed markets. In contrast, rival Unilever is the complete opposite, with almost 58 percent of its income coming from emerging markets, and 43 percent coming from developed markets. That is P&G's most significant problem: it is concentrated in the slow-growth markets.

Companies appeared in both- Apple, Amazon and Berkshire Hathaway, Google( Alphabet )

Apple was on number 1 position in 2010 and then again in 2017. Apple is keeping its Most Admired crown for the third year in a row. Apple had sold over 250 million iPods, 43 million iPhones, and 32 million iPod till date and also a promise of a game-changing iPad. Apple has also won this year's vote by the highest margin ever for a No. 1. Product is the key for apple. Apple succeeded in chnaging the way people listening music to design products to engage with the world around us. Its track record for innovation and fierce consumer loyalty translates into tremendous respect across business' highest rank. The marketing skills of iPad was excellent. The whole world held its breath before the iPad was announced.

Companies appeared in 2017- Starbucks, Alphabet, General Electric, South West Airlines, Facebook, Microsoft

Starbucks Slowing sales in the U.S. have only added pressure to go big overseas. Starbucks has set a target of operating 5,000 cafes in mainland China by 2021. Starbucks doubled down on the market in July when it announced plans to buy out the partners in its East China joint venture. The company agreed to acquire the remaining 50 percent of the business in a $1.3 billion transaction, giving it complete ownership of about 1,300 cafes in Shanghai and the Jiangsu and Zhejiang provinces.

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