Promotional companies differ somewhat from traditional advertising firms. Visit
ID: 370059 • Letter: P
Question
Promotional companies differ somewhat from traditional advertising firms. Visit five of the websites for the following sales promotion companies, and answer the questions below for each. Each website opens in a new tab.
AdSolution
BIC Graphic
InterPromo, Inc.
HelloWorld
NCR Retail
Val-Pak Coupons
What is the focus of the company’s work (that is, consumer or trade)? What is the scope and size of the company’s business? What promotional services does the company offer? What is your overall impression of the company and its work? Why?
Explanation / Answer
AdSolution:-
The focus of AdSolution work is to become premiere destination for logo branded merchandise, product development, B2B and B2C sales, creative marketing, global sourcing, distribution and fulfillment.
Size:- 11 to 50 Employees
Scope:-
Specialties
Branding , Marketing, Promotional Products
Industry
Marketing and Advertising
Objective:- To become premiere destination for logo branded merchandise, product development, B2B and B2C sales, creative marketing, global sourcing, distribution and fulfillment.
Promotional services offered by the company are as follows:-
1)Branded Merchandise
2)e- Commerce Solution
3)Creative services such as building brand with graphic design, merchandise photography,print services, and marketing materials
4)Global sourcing and sales
5)Fulfillment
After going through the details of the organisation I have a good impression about it. The reason is the company has and boasting an experience of 30 years in the market which makes it very clear that it has a good business plan . Going through its wide range of customer base right from fortune 500 companies to a small bussiness organisation itself gives us the gyst of its success story. It can also be seen that they have certified themselve with many reputed certifying bodies to stick to their commitment of providing quality services to its customers.
BIC Graphic:-
Its focus is to offer the most comprehensive products assortment with the widest variety of decoration method
Size:-1001-5000 employees
Scope:-
Specialities:-
Marketing, Manufacturing, Promotional Products, Advertising, B2B
Industries:-Marketing and Advertising
Objective:- To offer the most comprehensive products assortment with the widest variety of decoration method
Promotional services offered by the company are as follows:-
In addition to the BIC® collection of products, BIC Graphic offers well-known, proprietary brands such as KOOZIE®, Atchison®, Triumph® and JAFFA®. They also partner with prestigious, well-known brands such as myCharge®, Cool Gear®, HoMedics®, Cocoon®, Leatherman® and several golf brands.
After going through the details of the organisation I have a good impression about it. The reason is the company has and boasting an experience of 30 years in the market which makes it very clear that it has a good business plan . Going through its wide range of customer base itself gives us the gyst of its success story. It can also be seen that they have certified themselve with many reputed certifying bodies to stick to their commitment of providing quality services to its customers.
Interpromo, Inc.:- Making e- commerce a reality for the clients
Size:-11-50 employees
Scope:-
Specialities:Textiles, Product Development, Retail, Sales, Customer Service, Sales Management, Manufacturing, Business Strategy, Merchandising, Sourching, Marketing Strategy, Strategic Planning, Fashion, New Business Development
Industry:-Textiles
Objective:-Making e- commerce a reality for the clients
After going through the details of the organisation I have a good impression about it. The reason is the company has and boasting an experience of 30 years in the market which makes it very clear that it has a good business plan . Going through its wide range of customer base itself gives us the gyst of its success story. It can also be seen that they have certified themselve with many reputed certifying bodies to stick to their commitment of providing quality services to its customers.
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