According to the textbook, ongoing challenges in the global business environment

Question

According to the textbook, ongoing challenges in the global business environment are mostly attributed to unethical business practices, failure to embrace technology advancements, and stiff competition among businesses. Imagine that you have been appointed as Apple’s Chief Compliance Officer and must prepare a video presentation for Apple’s suppliers regarding Apple’s Supplier Code of Conduct to deliver via a web meeting. To prepare for your presentation, review Apple’s Supplier Code of Conduct, located at https://www.apple.com/supplier-responsibility/.

You must also create a presentation using PowerPoint (or other equivalent software) summarizing the important changes and explanations regarding the code of conduct that you communicated in your video presentation to email to the suppliers after the meeting for future reference.

Part 2: PowerPoint Presentation

Create a six to eight (6-8) slide PowerPoint presentation in which you:

Summarize Apple’s Supplier Responsibility information.

Discuss Apple’s stance on each of the following areas:

Empowering workers

Labor and Human Rights

Health and Safety

The Environment

Accountability

Identify the key ways that Apple’s Progress Report has changed since last year.

Examine the manner in which Apple’s Supplier Code of Conduct helps the organization operate as a socially responsible organization.

Provide detailed speaker notes of what you would say if you were delivering the presentation.

Submit a reference page with at least two (2) quality references that you have used for this presentation / paper. Note: Wikipedia and other Websites do not qualify as academic resources.

Your PowerPoint presentation must follow these formatting requirements:

Format the PowerPoint presentation with headings on each slide and three to four (3-4) relevant graphics (photographs, graphs, clip art, etc.), ensuring that the presentation is visually appealing and readable from 18 feet away. Check with your professor for any additional instructions.

Include a title slide containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The title and reference slides are not included in the required slide length.

Explanation / Answer

Apple offers a very limited number of products and advertise them as a premium products for the market. By focusing on the high and device only the product pricing is also divided into the high and price sector and the customers with high capital are targeted to increase the overall revenue of the company. Company deals in mobile phones as well as the computer system which are always falling in the premium category creating maximum profits as well as the service benefits for apple.

Apple always give priority to its overall profit over the market share. New strategies on how to increase the profits rather than focusing on increasing in market share has always been companies main motto.

Premium pricing of the devices are basically their main strategy for capturing the sector or as well as the high and sector of the customers. Even the company is most nominal devices are priced in mid range but the normal devices are usually price that very high range that normal customer cannot afford. By giving out different contracts with the phone as well as other devices company has specifically developed an ecosystem for its environment off work.

Apple uses the vertical integration strategy to deal with the problems. Company has expertise in Software Hardware as well as the other services. All of these three services are linked together creates vertical integration between the devices as well as their services. Company uses the best available design which is eye catching as well as aesthetic which also increases the number of customers coming towards the company.

Apple is a technology oriented company and it is totally invested in technology. By implementing Different Technologies into its organisation Apple has successfully manage to be successful in the business industry. Apple has successfully define its devices as well as different programs which article management towards increasing the overall equilibrium in the organisation.

Apple believes in there research and development and invest heavily in the same program. Nesting a large amount of money in research and development company has successfully provided and implementation in management strategies which are directly oriented towards the different new technologies being implemented into its devices.

Companies overall revenue system is also based on the technology based things just like the iTunes as well as the different products managed by the company. Company directly focuses on the managerial work as from the point of views of the engineers. Include working on the ground bases with the research and development team to provide technological advancement over the competitors.

By having different competitive strategies which are directly focus on completing against implementation of new technologies in to the management of the system from HRIS to implementation of ERP, successfully done everything in form of the digital implementation to improve its overall management structure.

A fine example of the Apple technological management in sales can be described as below.

By implementing sophisticated technological structures for downloading music, all company can loose more of its customers. By introducing a complicated price in system into a music store, can easily confused customers between buying the music online. As the highly competitive market is present, complex pricing system can leave your potential customers to other service providers for buying the music. By properly implementing a generalized rising system which is easier to understand for the customer makes them by the music on a better way.

As any other company in this industry, objective is also to maximize its sales by any downloading of the music as well as the product and services Apple deal into. Apple has successfully increased their growth by 33% in one year in from 2003 to 2004. Increase number of iPod sales and availability of different music players from the Apple created success of downloading music from iTunes and following the complex pricing structure of Apple revenues are increased. As apple's pricing policy falls in the high end segment, reduce in the noodle users in next few years is expected as there are so many competitors are available with better pricing options.

By Linking device to itunes and limiting them to download the music only from our iTunes, apple is creating a Monopoly based music library system which limits the customers find give abilities to there music library in iTunes and to follow the complex pricing system of Apple which is one of the major objective for the major record companies to collaborate with Apple iTunes and earn more revenue from the society

By having different technological implementations which are out of the box, eating huge revenues from the society and has been successfully implementing the overall technological management work.

Biggest competitor to the Apple is Android, android has grown like a giant in last decade and give the most fierce competition in terms of sales as well as the software. Android price. Unique selling point of the device is as the Android can be very cheap as compared to Apple. Specific difference is making android Run I had in the race of selling devices to the customers.

Apple is am multi million brand with huge investment and a a very large number of investors. Their strategical implementation is definitely one of the world's best implemented strategies.

International Strategy.

Apple's international strategy includes a wide range of products spanning from premium pcs to the iPhones. Their international standardization includes standardization of the overall services and the product quality over global markets.High investment on research and development and large number of stores and outlet with state of the art warranty management system makes them the biggest empoyer and tech provider in the same field. One of the main strategies are to provide a feature packed premium device which is generalized in every global region.

Strategic Implementation

Apple's basic strategy is to develop the products and simultaneously improving the design and utilize the overall difficulties by implementation of different strategies. Company's strategy is to build quality product which are based on performance and stands out of the market .

Apple's quality standards are very high hence produced products R&D cost is usually very high and final product si superior in terms of quality. Company also put extreme efforts to do something out of the box.

influence of Governance and Ethics.

Apple's model includes ethical as well as social responsibility and its composition of the legal, Ethical and economical responsibilities hence all the influence of the ethics and social responsibilities reflects in the organization.

a well organized governing system with a proper strategical implementation drives the company and also make a better work environment for the system. Apple's ethics standard is very high and which is applied into the work structure if the company from the very basic level.

Company Social Value.

Apple insist in making their work pattern as on of the best in the industry. Apple inures that it uses the highest standard in making of their products and for the application the overall strategies . They treat their workers with due respect and dignity and also provide a safe and responsible manufacturing facility.

Innovation and Diversification.

Apple has a big diversified range of products . Initially apple used to deal in computers only then they came in the ipod and then mainstream phone business. Apple has evolved itself from a computer company to a big global brand. Constant research and development and high number of best engineers and bright minds are already looking for the best ideas and to create a better product.

Legal limitations.

Apple's legal limitation includes a good act of 1979 in which, Apple has to sell their products as they are described to avoid any claims from customers. Act of 2008 which states that apple has to treat their customers in a fair manner and they cannot use negative sales techniques and promotions. All the market strategies and apples sales promotion have to be in the legal area.

Evaluation and Control

Apple inc. has a large design and development team as well as marketing team , They build everything from the portable music players to the big MAC computers. Apple also provides services and other informatics which is controlled by headquarters on California. Apple has a huge number of employees and earns a huge revenue every year.

Strategic Metrics.

Apple always keep implementing its marketing strategies some of them are introducing a wearable, Apple watch. Every year growth of sales in iPhone is extremely huge and it is almost doubling up every year. Apple has a huge gross profit margin which is climbing up every year which is one of the main watchable metrics for the apple inc.

References. - The Apple Way . -Jefferey L Cruikshank

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