Question: What does Wikipedia do to ensure that articles present \"neutral point

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Question: What does Wikipedia do to ensure that articles present "neutral points of view?" Include as much information, examples, etc. as possible.

Wikipedia: Disrupting the Encyclopedia Business WIKIPEDIA IS OFTEN the first source consulted for information about an unfamiliar topic, but this was ays the case. For almost 250 years, Encyclo- paedia Britannica was the gold standard for authorita tive reference works, delving into more than 65,000 topics with articles by some 4,000 scholarly contribu tors, including many by Nobel laureates. The beaut ful leather-bound, multivolume set of books made a decorative item in many homes. In the early 1990s when total sales for encyclopedias were over $1.2 billion annually, Encyclopaedia Britannica was the undisputed market leader, holding more than 50 per- cent market share and earning some $650 million in : Bona revenues. Not surprisingly, its superior differentiated appeal was highly correlated with cost, reflected in its steep sticker price of up to $2,000. WIKIPEDIA entrepreneur Jimmy Wales launched Wikipedia, the Two innovation waves disrupted the encyclopedia business. Innovation-the successful introduction of a new product, process, or business model is a power- ful driver in the competitive process. The first wave was initiated by the introduction of Encarta. Bank for Wiki free online multilanguage encyclopedia. In Hawai- ian, wiki means quick, referring to the instant do-it- yourself editing capabilities of the site. Jimmy Wales a "Eureka moment pedia. Before 9/11, Wikipedia was a small ing on the widespread diffusion of the personal com-niche sie. Immediately following the terrorist attacks. describes September 11, 2001 puter, Microsoft launched its electronic encyclopediamillions of Encarta in 1993 at a price of S99. Although to viewed it as merely a CD-version of the lower-cost and lower-quality Funk& Wagnalls encyclopedia sold in s supermarkets, Encarta still took a big bite out of Bri- tannica's market, within only three years, the market people visited the site and wanted to learn some more to complement what they had seen and heard on the news. Massive amounts of queries for search terms such as Al-Qaeda, the World Trade Center, the Penta on, the different airlines and airports involved, etc., I made Wales realize that Wikipedia "could be big." for printed encyclopedias had shrunk by half, along Some 15 years later, Wikipedia is visited some 200 times a second or 500 million times a month! It is one of the top 10 websites by traffic worldwide, just after tiful leather-bound Encyclopaedia Britannica volumes Google, Facebook, and Amazon, but before Twitter, with Britannica's revenues, while Microsoft sold over $100 million worth of Encarta CDs. Sales of the beau- sets in 1990 to a mere Linkedln, Tencent, and Taobao. Wikipedia has 35 million articles in 288 different languages, including 12.000 sets in 2010. As a consequence, Encyclopaedia Britannica announced in 2012 that it no longer would print its namesake books. Its content is now accessible via a paid subscription through its website and apps Frank T. Rothaermel prepared this MiniCase from pablic sources This Mini Case is developed fr the purpose of class discussion kis not imended be nsed for any kind of endonsement, source of data or depiction of efficient of innovation is a major disrupterficient management. All opinions expressed all erors and omissions The second wave to the encyclopedia business. In January 2001, InternetRothaermel are entirely the author's. Revised and updated: August 11, 2015. Frank T.

Explanation / Answer

Wikipedia is run by hundreds on thousands of users from novice to scholars and subject experts whp have rights ( Except some blocked users) to edit and add information. While everyone can add information, the site uses following measures to maintain the quality and neutrality of information.

1. Few hundred administrators are empowered with monitoring, controlling and deleting the objectionalble content and maintaining the site free from such content.

2 The editors, majority of which are good intentioned and knowledgeable persons, oveweigh the few bad ones who intentionally or unknowingly contribute the biased, unreliable or objectionable content . A bad or inclined view content can not survive for long without being monitored and edited.

3. The balance of opinion is maintained through a huge base of contributors and editors who use advanced technological tools to monitor and edit the content This is called collaborative knowledge building.

4. Any content with diverse opinions is open for disussion among editing team till a consensus is brought about on the neutrality and balance of opinions.The continuous work for betterment by the team ensures that the best and the most refined view with inclusion of a variety of opinions with a balanced view is presented. It is called consensus based ethos or decision making.

5. Wikipedia has a policy of  neutral presentation and balance, proper verifiability and citation of sources, so that every information presented has averifiable source to ascertain its authenticity.

6. The monitoring of editing and contribtion process is fecilitated by software, making huge work easier. This also helps to block and remove the contributors of objectionable content promptly.

7. The information that needs expert opinion and are subject to checking and verification are tagged for citation and for work by the expert community members.

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