Which of the following statements is true of crowdsourcing? a. It describes how

Question

Which of the following statements is true of crowdsourcing? a. It describes how the input of many people can be leveraged to make decisions that used to be based on the input of only a few people. the product's effectiveness d. It describes the factors that lead to consumers buying a product. b. t describes how the level of buzz created for a product can be used as a measurable parameter for determining c. It describes various criteria to choose a suitable method to promote a product or a service. 28.The first action a marketing team should take when initiating a social media campaign is a. to establish a listening platform. b. to identify the medium for the campaign. c. to identify potential consumers d. to develop a list of objectives. 29. While much of the excitement in social media has been based on website and new technology uses, m growth lies in: uch of the a. the diminished demand for televisions b. new platforms like tablets and smartphones e. the division of society into economic strata d. the reduced demand for crowdsourcing Indicate whether the statement is true or false 30. Unlike break-even pricing, markup pricing uses complicated concepts of cos a. True b. False 31. Service quality is easier to define and measure than the quality of tangible goods. a. True b. False 32. Employees who like their jobs and are satisfied with the firm they work for are more likely to deliver superior service to customers. a. True b. False 33. Personal selling is not required when buyers are well informed and geographically dispersed a. True b. False 34. Warehouse space is an example of a third-party logistics company product a. True b. False 35. Specialty stores compete on the basis of low prices, high tumover, and high volume. a. True b. False Page S Copyright Cengage Leamaing Powred by Cognero

Explanation / Answer

27:a:

It leverage the information which is shared by various team, individual or organisation for their use and they do mutual share of such knowledge.

28:b : Identify the medium of campaign

29:b: newplatform like tablet and smartphones

This helps in easy access of information

30:a: True

31:b: False

32:a True

Satisfied employees will work hard and show their commitemtn towards job.

33: True

34: True

35; B False

Speciality stores usually focus on certain segment of product generally at premium price.

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