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Which of the following are included in CRM reporting technologies? (Check all th

ID: 388779 • Letter: W

Question

Which of the following are included in CRM reporting technologies? (Check all that apply.) Check All That Apply What is the total revenue by customer? What is the total revenue by customer? How many units did we make? How many units did we make? What were total sales by product? What were total sales by product? Why did sales not meet forecasts? Why did sales not meet forecasts? Why was production so low? Why was production so low? What customers are at risk of leaving? What customers are at risk of leaving? Which products will our customers buy?

Explanation / Answer

Evolution of CRM has three phases. These are (1) Reporting, (2) Analyzing and (3) Predicting. Reporting helps organizations in identifying customers across other applications. Analyzing helps organizations to segment their customers into categories such as best and worst customers. Predicting help firms to make predictions regarding customer behavior.

As per the above, the questions can be categorized as follows

Reporting

Analyzing

Predicting

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