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Reputation.com offers services to help companies and individuals monitor and man

ID: 389936 • Letter: R

Question

Reputation.com offers services to help companies and individuals monitor and manage their online reputations. Go to the company’s website (www.reputation.com) and view the services it offers for businesses. What types of companies might find this service useful? Why? Is there any ethical issue with managing your online reputation? Why or why not? (William)
William, Perreault, J., Cannon, Joseph, McCarthy, Jerome. BASIC MARKETING, 19th Edition. McGraw-Hill Higher Education, 01/2014. VitalBook file.

Reputation.com offers services to help companies and individuals monitor and manage their online reputations. Go to the company’s website (www.reputation.com) and view the services it offers for businesses. What types of companies might find this service useful? Why? Is there any ethical issue with managing your online reputation? Why or why not? (William)
William, Perreault, J., Cannon, Joseph, McCarthy, Jerome. BASIC MARKETING, 19th Edition. McGraw-Hill Higher Education, 01/2014. VitalBook file.

Reputation.com offers services to help companies and individuals monitor and manage their online reputations. Go to the company’s website (www.reputation.com) and view the services it offers for businesses. What types of companies might find this service useful? Why? Is there any ethical issue with managing your online reputation? Why or why not? (William)
William, Perreault, J., Cannon, Joseph, McCarthy, Jerome. BASIC MARKETING, 19th Edition. McGraw-Hill Higher Education, 01/2014. VitalBook file. Reputation.com offers services to help companies and individuals monitor and manage their online reputations. Go to the company’s website (www.reputation.com) and view the services it offers for businesses. What types of companies might find this service useful? Why? Is there any ethical issue with managing your online reputation? Why or why not? (William)
William, Perreault, J., Cannon, Joseph, McCarthy, Jerome. BASIC MARKETING, 19th Edition. McGraw-Hill Higher Education, 01/2014. VitalBook file.

Explanation / Answer

THE COMPANIES THAT HAVE BEEN ASSOCIATED WITH THE COMPANY ARE NUMEROUS, SERIOUSLY A LOT OF COMPANIES HAVE BEEN INVOLVED WITH THE COMPANY HERE ARE A FEW(REGULAR EMPLOYERS)

THEY ALSO HAVE A VERY WIDE COLLECTIoN OF ASSOCIATIONS SUCH AS

MOSTLY AS FAR I HAVE SEEN , THE COMPANY USES AND MOSTLY ATTRACTS COMPANIES FROM

THEY USE THIS SITE INORDER TO IMPROVE THEIR PUBLIC RELATIONS INFRONT OF THE PUBLIC AND HOW THE COMPANY IMPROVES THEIR IMAGE IN THE EYES OF THE PUBLIC AND WHAT THE COMPANY IS SEEN AS BY THE SOCIETY

SINCE WE KNOW CONSUMER IS KING, AND GROUP OF CONSUMERS FORMS SOCIETY SO IT IS IMPORTANt TO KEEP THE SOCIETY HAPPY

THIS CAN BE DONE BY ETHER OF THE 2 WAYS

SO PEOPLE OFTEN APPLY THE SECOND REASON, SO THIS IS THE REASON THE COMPANY IS WORKING FOR

YES I DO THINK THERE IS AN ETHICAL ISSUE WITH THE ONLINE REPUTATION AS

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