need help to find the answer please check the TED video https://www.ted.com/talk
ID: 395247 • Letter: N
Question
need help to find the answer
please check the TED video
https://www.ted.com/talks/harish_manwani_profit_s_not_always_the_point
Profit is Not Always the Point You might not expect the chief operating officer of a major global corporation to look too far beyond either the balance sheet or the bottom line. But Harish Manwani, COO of Unilever, makes a passionate argument that doing so to include value, purpose and sustainability in top- level decision-making is not just savvy, it's the only way to run a 21st century business responsiblyExplanation / Answer
Harish Manwani describes the benefits of capitalism and how growth was synonymous with
It was good earlier but now its not enough.
Today there is another component is added to it, which is
So, as per him along with economic value creating social value has become an essential ingredient for successful growth. To remain in business in the long run the responsible part has to be present. Not just be responsible but also be actively involved in serving the community. The businesses should be part of the society to solve problems and not just remain as brands but as part of life experiences defining the society.
These values for the society should be driven by the top and be part of everything a company does. A company must stand by these societal values and in the long run its impact as economic and social value will be visible. Economical value is always short term, but once social value is created economic value is a by product and will remain for the long term.
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