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To prepare for this week\'s individual work, please read the following: Learning

ID: 405700 • Letter: T

Question

To prepare for this week's individual work, please read the following:

Learning Activities:

Review in Strategic Management in Action:

Chapter 7, "International Strategies," (pages 193-214)

Module Special Topics in Strategy for Entrepreneurial Ventures and Not-for-Profits and Sector Organizations" (pages 215-230)

SWOT analyses have different perspectives and focuses. This week, you will consider not-for profits, small business, and public sector organizations. To complete this week's individual work, please do the following:

Develop a SWOT analysis for a fictitious organization.

Provide four variations as if the organization were a multinational corporation, a small business, a non-profit, and a government agency.

Must be a two page or more page paper.

This is my text book

Coulter, Mary. Strategic Management in Action, 6th Edition. Pearson Learning Solutions, 2012. ISBN: 9781323280157

Explanation / Answer

A SWOT analysis is a tool that organizations use to help identify their strengths, weaknesses, opportunities, and threats inside and outside of the organization. When an organization has assessed its strengths and weaknesses, threats and opportunities they can come up with solutions to turn their weaknesses and threats into strengths and opportunities.

SWOT for Pigeony a multinational food corporation:

Strengths

Weakness

Opportunities

Threats

SWOT for Deja’s a small business:

Strengths

Weakness

Opportunities

Threats

SWOT for PeOPLE a non-profit organization:

Strength

Weakness

Opportunity

Threat

SWOT for a bus transit government agency:

Strength

Weakness

Opportunity

Threats

Strengths

  • Holds the most extensive portfolio for brewery and food products in the sector.
  • Annual earnings of more than a billion dollars with 28 operating brands, and many more products being developed, making it harder for other corporations to compete.
  • Has one of the most advanced research and design capabilities through which new products are introduced every year giving the brand a huge advantage over the competitors.
  • Successfully operates in more than 100 countries and has an unmatchable distribution channel around the world.
  • In the process of forming partnerships with other leading companies, resulting in growth
  • A well-known brand and products are used by millions every day.

Weakness

  • Bad reviews or criticism on some products.
  • Consistency in the quality of all of our food products.

Opportunities

  • Introduce healthier food products into the market.
  • Broaden the company by forming partnerships with other well-known brands.

Threats

  • The increasing trend on healthy eating will result in major declines
  • Down on quality assurance on products which result in some of food being contaminated, which can ruin the reputation of the company and lead to losses.
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