17. Creating maximum customer value requires: a. b. c. d. prioritizing long-term

Question

17. Creating maximum customer value requires: a. b. c. d. prioritizing long-term value over short-term value prioritizing short-term value over long-term value balancing short-term value with long-term value focusing on long-term value to the exclusion of short-term value 18. Value creators are companies whose: customer value rate is below their cost of capital a. b. c. d. customer value rate is above their cost of capital customer value rate is equal to their cost of capital customer value rate is below zero 19. Legacy metrics include all of the following EXCEPT: a. b. c. d. Quarterly product sales customer's asset value number of new customers acquired return on investment

Explanation / Answer

17.  prioritizing long-term value over short-term value

reason- the long term value creates a loyality or Goodwill in the customers, this makes the seller trustworthy and creates Maximum customer value.

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answer is customer value rate is above their cost of capital

reason- These are the compaines which retain their customers and their existing customers become more loyal.

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answer is cost of goods sold

reason- it includes all the given option except the COGS i.e cost of goods sold.

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