A new mission statement for Best Buy (include the number of the component in par
ID: 449971 • Letter: A
Question
A new mission statement for Best Buy (include the number of the component in parenthesis before addressing that component)
Great mission statements address these 9 components:
Customers: Who are the firm’s customers?
Products or services: What are the firm’s major products or services?
Markets: Geographically, where does the firm compete?
Technology: Is the firm technologically current?
Concern for survival, growth, and profitability: Is the firm committed to growth and financial soundness?
Philosophy: What are the basic beliefs, values, aspirations, and ethical priorities of the firm?
Self-concept: What is the firm’s distinctive competence or major competitive advantage?
Concern for public image: Is the firm responsive to social, community, and environmental concerns?
Concern for employees: Are employees a valuable asset of the firm?
Explanation / Answer
The following may be a good mission statement for bestbuy:
"We are a customer oriented company providing the highest quality retailing service in consumer electronics all over the world using the latest technologies in order to strive towards a continuous growth and profitability and aiming at a mutually rewarding relationship with its stakeholders as well as the society."
The above mission statement includes most of elements which are important for a great mission statement.According to the above statement customers are given utmost priority by the company.It clearly mention its major product,use of technology,its commitment to growth and profitability.This statement also addressess the company's concern for its employee and concern for public image.
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