The quantity of information currently being generated these days is not just dat

Question

The quantity of information currently being generated these days is not just data being gathered for analysis. We’re also reminded how important it is for people to be able to gather and synthesize information from a great number of sources. This lesson presents an opportunity to practice that skill. 1. (at least 3 full pages) There are a few terms used in many articles relating to “Big Data” and because they are commonly used in the business press, the authors make the assumption that the reader has a working knowledge of them. •Balanced Score Card •Cloud Computing •Value Chain For each of the terms, find three sources on the internet. Synthesize the knowledge from each site to provide your own explanation in your own words. Please don’t use sites that provide only simple definitions or cut and paste from your references. Be sure to include your references in your submission. Explain how these terms relate to the use of big data in a CRM system.

Explanation / Answer

Customer Relationship Management:Customer Relationship management is a term that refers to practices,strategies and technologies that companies use to manage and analyse customer interactions and data through out the customer lifecycle,with the goal of improving business relationships with the customers,assisting in customer ention and driving.
Balconsanced Score Card:The Balanced Scorecard is a strategy performance management tool a semi standard structured report,supported by design methods and automation tools,that can be used by managers to keep track of the execution of activities by the staff with in their control and to monitor the consequences arising from these actions.
two terms mostly used in Balanced score card.
1. As individual score card that contains measure to manage performance,those scorecards may be operational or have a more strategic intent;and
2.As a strategic management system,as originally defined by Kalpan & Norten
-> It focuses on strategic agenda of the organization concerned.
-> The selection of small number of data items to monitor.
-> A mix of financial and non financial data items.
Value Chain:value chain is a set of activities that a firm operating in a specific indusry performs in order to deliver a valuable product or services or the market.The concept comes from business management and was first described and popularized by Michael Porter in his 1985 best seller ,competitive advantage creating and sustaining superior performance.
Cloud Computing: Cloud Computing also known as on the line computing,is a kind of internet based.computing that provides shared processing resources and data to computers and other services on demand.
Basically the primary importance of this question indicates the relationship between people to people and communication of getting products into the market ,quantity and quality assurance of this products,highly demanded through the customer relation management.customer plays a vital role in marketing sector.consumer is the end user of the product.customer purchase the products for his purpose or family concerns.communication plays a major role in customer relationship management

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