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In order to increase value, an organization must do all of the following EXCEPT:

ID: 461008 • Letter: I

Question

In order to increase value, an organization must do all of the following EXCEPT:

increase perceived benefits while holding price or cost constant.

increase perceived benefits while reducing price or cost.

keep the proportion of price or cost to perceived benefits constant.

decrease price or cost while holding perceived benefits constant.

a.

increase perceived benefits while holding price or cost constant.

b.

increase perceived benefits while reducing price or cost.

c.

keep the proportion of price or cost to perceived benefits constant.

d.

decrease price or cost while holding perceived benefits constant.

Explanation / Answer

The correct answer is option C: keep the proportion of price or cost to perceived benefits constant.

Business should never operate based on constant benefits and costs as cost factor is influenced by many external factors.

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