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Problem 1 . Arsenal Electronics is going to construct a new $1.2 billion semicon

ID: 469455 • Letter: P

Question

Problem 1.

Arsenal Electronics is going to construct a new $1.2 billion semiconductor plant and has selected four towns in the Midwest as potential sites. The important location factors and ratings for each town are as follows:

Scores (0 to 100)

Location Factor

Weight

Abbeton

Bayside

Cane Creek

Dunnville

Work ethics

0.18

80

90

70

75

Quality of life

0.16

75

85

95

90

Labor laws/unionization

0.12

90

60

60

70

Infrastructure

0.10

60

50

60

70

Education

0.08

80

90

85

95

Labor skill and education

0.07

75

65

70

80

Cost of living

0.06

70

80

85

75

Taxes

0.05

65

70

55

60

Incentive package

0.05

90

95

70

80

Government regulations

0.03

40

50

65

55

Environmental regulations

0.03

65

60

70

80

Transportation

0.03

90

80

95

80

Space for expansion

0.02

90

95

90

90

Urban proximity

0.02

60

90

70

80

Recommend a site based on these location factors and ratings.

Scores (0 to 100)

Location Factor

Weight

Abbeton

Bayside

Cane Creek

Dunnville

Work ethics

0.18

80

90

70

75

Quality of life

0.16

75

85

95

90

Labor laws/unionization

0.12

90

60

60

70

Infrastructure

0.10

60

50

60

70

Education

0.08

80

90

85

95

Labor skill and education

0.07

75

65

70

80

Cost of living

0.06

70

80

85

75

Taxes

0.05

65

70

55

60

Incentive package

0.05

90

95

70

80

Government regulations

0.03

40

50

65

55

Environmental regulations

0.03

65

60

70

80

Transportation

0.03

90

80

95

80

Space for expansion

0.02

90

95

90

90

Urban proximity

0.02

60

90

70

80

Explanation / Answer

We need to calculate the weighted average for each site.

The weighted score for Abbeton = (.18*80)+(.16*75)+(.12*90)+(.1*60)+(.08*80)+(.07*75)+(.06*70)+(.05*65)+(.05*90)(.03*40)+(.03*65)+(.03*90)+(.02*90)+(.02*60) = 75.65

The weighted score of Bayside = (.18*90)+(.16*85)+(.12*60)+(.1*50)+(.08*90)+(.07*65)+(.06*80)+(.05*70)+(.05*95)(.03*50)+(.03*60)+(.03*80)+(.02*95)+(.02*90) = 76.2

The weighted score of Canecreek = (.18*70)+(.16*95)+(.12*60)+(.1*60)+(.08*85)+(.07*70)+(.06*85)+(.05*55)+(.05*70)+(.03*65)+(.03*70)+(.03*95)+(.02*90)+(.02*70) = 74.15

The weighted score of Dunville = (.18*75)+(.16*90)+(.12*70)+(.1*70)+(.08*95)+(.07*80)+(.06*75)+(.05*60)+(.05*80)+(.03*55)+(.03*80)+(.03*80)+(.02*90)+(.02*80) = 77.85

Dunville has the highest score, so the preferred sit woulde Dunville.

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