Its an activity based question: Choose a 30 minute TV show geared towards childr
ID: 93161 • Letter: I
Question
Its an activity based question:
Choose a 30 minute TV show geared towards children (for example a cartoon on the Nickelodeon Channel or Disney Channel). As you watch the episode, count the total number of commercials broadcasted within those thirty minutes as well as the number from that total that advertised junk food items*. Calculate the percentage of the junk food commercials shown (the number of junk food commercials divided by the total number of all commercials, and multiplied by 100). Now choose a 30 minute TV show geared toward an adult audience and complete the same counts (total number of commercials, number of junk food commercials, percentage of junk food commercials).
Use your calculations to discuss your findings with your classmates in your initial response. Include in your discussion, the titles of shows you watched, time of day broadcasted, your calculated percentages and commercial trends (for example, many cereal ads or fast food chain ads, etc). Compare the percentages between the two shows and discuss your findings.
Explanation / Answer
As far as the topic is concern i have found junk food adds between the peak hours of kids channels.They are kinder joy,lays,britaina cookies,kurkure,maggi and the other adds are like MRF tyres,Reynolds pens,Horlicks,complan,boost,bournivita,Cadbury dairy milk.
No of junk food adds = 6
Total no of commercial adds = 14
Calulation => 6/14*100=42.85
When i found the junk food adds between adult programme, i mfound approximately 5 adds like Dominos,KFC,DFC,Pizza hut,Burgers and others adds are like Raymonds shirts,wrangular jeans,Chennai shopping mall,Kurkure,MRF tyres,Lava mobiles,Fastrack watch.
No of junk food adds = 5
Total no of commercial adds = 7
5/7*100 =71.4
When we compare the percentage of junk food between children programme with adult programmes,most of th epercentage was observed between childrens programme as kids will get attracteed more towards junk food than adults.So many companys as casting this and advertising during children hours
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