By moving clothing manufacturing from the United States to counrtries such as Ba

Question

By moving clothing manufacturing from the United States to counrtries such as Bangladesh and Thailand, prices Americans pay for clothing have dropped by about 70% since the 1970s, due in large part to substandard working conditions and what Americans perceive as low pay, though it is ususally quite good by the standards of that country.

Do you consider the country of origin when purchasing clothing? Would you pay a premium for clothing produced under sustainable or "fair trade" conditions? How much?

Explanation / Answer

It depends on consumer preferences.

For a high income earning individual, the brand matters and not from where the article has been produced or shipped from. The consumer might pay a premium and that too a high one.

For consumers who value products morethan the price might rethink before purchasing and might not pay a premium or a low one.

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