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A business making high-quality ball-point pens faces a number of challenges next

ID: 1154101 • Letter: A

Question

A business making high-quality ball-point pens faces a number of challenges next year. It is concerned with the slow-down in the Europe, Australia and the US economies, together with a growing shift to the use of laptops and tablet devices by young people, which is likely to damage its long-term viability. It is in this context, what should the ball-point pens manufacturer do? Should he close this business and start something else? How should he respond to these two external challenges? Explain your reasoning.

Explanation / Answer

With the available substitute, many people are shifting from the use of ball point pens to laptops and tablets on the whole which is a fact and in this regard, it would be immensely profitable for the person to have manufactured smart penswhich can work both on the paper and also the screens all in all. This can get to.improve the standard of his business. Also if there's a slow down in the economies, he must manufacture using low cost and also reduce the price of the pens with which it becomes affordable all in all. In this way, one can get to tackle the issues.