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State which research design you would recommend for each of the following decisi

ID: 2595183 • Letter: S

Question

State which research design you would recommend for each of the following decision problems, and explain your recommendation clearly in 1-2 sentences maximum.

a. The city’s Tourism Board wants to know if they should increase ticket prices to the museum. They believe that an increase of $5 will not result in a loss of attendance, and would like to see if they are right.

b. The State Parks Commission wants to know whether they should build a small hotel near a popular park. To make this decision they need to know what percentage of park visitors would consider staying overnight at least one night when visiting the park.

c. LEGO management has the suspicion that their newest play set is more popular with boys than with girls, and wants to try to figure out why girls appear not to like this play set too much. This will help them determine if they should come out with a new set aimed at the girls market.

Explanation / Answer

a. Action Research Design must be recommended because after taking the necessary action (increasing the price of ticket) result shall be known.

b. Case Study Design must be recommended because after an in-depth study of park visitors considered staying decision of building smal hotel shall be taken.

c. Observational Design must be recommended because by appying this management shall review the behaviour of girls on disliking of play set.

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